Communication Executive

GESIM Immobilier, Sète, France

Marketing and communication for a real estate group with four business divisions.

• Developed and implemented digital communication strategies across the four divisions.
• Managed the group’s external communication on three social media platforms, from content creation to publication, with more than 670 posts a year. The community grew from 1,500 to nearly 3,000 followers.
• Produced, edited and retouched videos and photos, and designed digital and print materials.
• Ran Meta Ads campaigns, monitored budgets, KPIs and statistics, and led CRM campaigns by email and SMS.
• Managed customer reviews and helped develop the network.
• Contributed to the production of the GESIM magazine and to the preparation of events.
• Coordinated external partners to keep the brand consistent.

Sales Associate

Calvin Klein, Sephora and Galeries Lafayette, Montpellier, France

• Advised customers, identified their needs and supported sales performance in premium retail environments.

Digital Marketing Manager

Les Créatures, lifestyle concept store, Montpellier, France

Marketing and brand communication for a concept store, online and in store.

• Led digital marketing and communication strategies covering social media, content creation and brand development.
• Managed the e-commerce website and coordinated its complete redesign with an external designer.
• Planned marketing campaigns, Meta Ads, promotional events and customer loyalty initiatives.
• Created digital and print materials, such as signage, gift cards and brooch supports, to keep the branding consistent across all channels.

Master’s Degree in Communication Management

Sup de Com Montpellier, France

Bachelor’s Degree in Marketing, Sales & Customer Experience

CESAME Sup Montpellier, France